Innovation is the essential for Adidas‘ latest 2017 campaign. The video promos currently circulating the web has fans and sneaker connoisseurs alike, bursting with anticipation. According to Adidas’ official site, the current collection “Adidas, Only the Essentials, EQT” is “the modernizing of the Adidas Equipment line. The collection has come full circle – orbiting innovation and boldness in its travels. Reaching back to brand heritage for inspiration while equally looking ahead to the future, the Spring/Summer 2017 EQT collection pushing the 90s franchise forward for years to come and aiming to captivate a new generation.”

Peep the latest promo and tell us what you all think – sound off below. Also, keep it locked here on for all the latest and greatest. And don’t forget to #ThinkLikeUs.

-Team Snkrbst

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