Lebron Presents : Training Day

 

 

Nike Basketball launches a new campaign, entitled “Training Day,” which pays tribute to LeBron James and the contagious passion he has for the sport as he continues to pursue greatness.

The campaign depicts the daily training regime that helps make James a champion. It also highlights how James’s passion and joy can inspire spectators to transform into active participants whenever he is around. In the film, James rides a bike through the streets of Miami, swims in the ocean, trains in the arena, jogs through alleys and plays impromptu hoops on a street court. Along the way, people of all ages see James’s training activity and can’t help but join in.

Email this to someoneTweet about this on TwitterShare on FacebookShare on TumblrShare on Google+Pin on Pinterest

Lenny ThePanda

Leave a Comment